Drive how your customers, partners and vendors perceive your business through marketing, branding, and public relations
Building YOUR Business
Our team is here to assist business owners and executives with building and implementing strong measurable marketing, branding and public relations strategies. Grow into your vision from wherever you are today to where you want to be tomorrow!
We start by developing a solid foundation, a true strategy; helping companies identify their primary client through profiling & research; building a comprehensive marketing, branding and public relations strategy you can easily implement and grow.
“A lie gets halfway around the world before the truth has a chance to get its pants on.” — Winston Churchill
“Your brand is what other people say about you when you’re not in the room.” — Jeff Bezos
“Creativity is intelligence having fun”
— Albert Einstein
Creating a roadmap for success begins with a strategic marketing
plan. We can show you how to develop your mission, vision and plan;
driving your business to success.
- Target Market
- Product Description
- Mission Statement
- Monitor, Report, Analyze
- Market Strategy
- Pricing, Positioning, Branding
- DEI aware campaigns
Building your brand is not an overnight process. It requires time and
commitment to achieve your desired results. Think of branding as
building a long-term sustainable relationship. It requires time,
patience, consistency and dedication to make it work.
What Should Your Brand Do For You
Deliver your message clearly
Confirm your credibility
Connect your target prospects emotionally
Motivate the buyer
Public Relations is an on-going process that requires your commitment
and consistency to grow your visibility.
6 Practical Steps to your PR Strategy
Document your objectives
Identify the S.M.A.R.T. goals of your objectives
Identify your target audience
Develop your Public Relations campaign and define your schedule
Identify your communication vehicles.
Identify how you will calculate the results of your campaign
Kristi Hyde was working in a comfortable corporate job. She was busy raising three sons and going about the business of juggling work and home life like many of the rest of us.
There were concerns of downsizing and layoffs at her job because of the downturn in the economy. Kristi was not willing to sit back and wait to see what happened to her; she was ready to be in charge of her own destiny. READ MORE
Freelance or contract assignments, hourly or by project, whether you have a simple request like content update or a refresh to your existing data sheets and collateral, or you want to completely re-design your
brand including logo, web-site and messaging; Sonata Venture’s professional team of strategists, designers and writers are
here to help navigate you through the transition
We recognize the importance of a “one-stop” shop, but also realize there will be things our clients want, that we do not do in-house. We have a strong partner network of SEO, SEM, Technology, Web-Developer, Print Show and other partners to round out our service platform.